POSM Logistics
POSM Logistics
POSM (Point of Sale Materials) logistics encompasses the complete lifecycle—from strategic storage through professional installation—of your marketing materials.
Transpop delivers comprehensive POSM solutions with digital integration, campaign-specific optimization, and nationwide execution capabilities. We strengthen your brand’s market presence through precision shelf management, professional stand installation, real-time inventory control, and synchronized distribution.
Nationwide storage and distribution
Installation + dismantling + return collection integration
On-site implementation with merchandising teams
Real-time tracking & visual reporting
POSM Process Excellence
1
1
Step 1: Strategic Planning & Production
Field teams generate location-specific POSM requirements. Production aligns with actual demand, eliminating waste through needs-based manufacturing.
2
2
Step 2: Smart Warehousing
Our DEPOM platform digitally manages goods receipt, location assignment, handling protocols, and demand fulfillment with seamless integration capabilities:
- Cargo system synchronization
- Turkcell Cooler Tracking integration
- Bi-directional SAP connectivity
- Universal API compatibility
3
3
Step 3: Demand Management
Portal-based real-time inventory visibility with dynamic Excel reporting. Online POSM ordering with instant stock verification. BMS mobile app enabling field-based requests, historical tracking, and approval workflows.
4
4
Step 4: Distribution Excellence
System-integrated dispatch with QR code verification. Photographic delivery confirmation ensuring accountability. Authorized personnel notifications maintaining chain of custody.
5
5
Step 5: Asset Tracking
WMS platform monitoring valuable displays at point-of-sale. Real-time location tracking and condition reporting. Proactive maintenance scheduling.
6
6
Step 6: Analytics & Insights
Instant access to performance metrics. Customizable dashboards for stakeholder
Frequently Asked Questions
As Transpop Logistics, we securely store your POSM products until shipment on the date determined according to demand.
We track and manage the entire process of our field applications both in the field and in our warehouses thanks to our proprietary software programs. We ensure continuous control and coordination with our field teams spread across 81 provinces of Turkey. You can monitor all operations with our real-time reports.
Yes, we provide information by sharing instant notifications and photos through the application at the time of delivery.
